2009-12-16 -
Manno
Notwithstanding the difficult worldwide economic situation, Acer confirms the second position in the video-projector market in EMEA Region (Europe, Middle East and Africa), and is rapidly closing the gap with the most important sector player.
According to the latest data distributed by the analyst firm PMA, Pacific Media Associates, Acer consolidated its second ranking in EMEA, recording a market share of 14.5%, only 0.6% percentage point behind the first place.
In the third quarter of 2009 Acer showed a 12.7% growth YoY. This result is extremely remarkable considering that in the same period the EMEA market registered a negative performance, showing a decrease of 15.3%.
Furthermore, Acer is among the first three companies in 18 Countries and the leading video-projector vendor in Germany, Russia, Slovenia, South Africa, Switzerland and Turkey. In Bulgaria, Croatia, Czech Republic, Denmark, Hungary, Italy and Romania Acer ranks second, while in France, Lithuania, Slovakia, Greece and Spain the company is third.
Acer Germany recorded excellent results confirming its leadership in the market with a 23% market share that translates into a 41% YoY growth.
Extremely positive performance in South Africa, where Acer ranks first with a 33% market share and register a 105% growth YoY. Acer Turkey did very well, too, recording an exceptional growth of 362% with a 37% market share.
Acer portfolio includes a range of products designed to deliver the very best combination of technology, value and versatility. This strategy allowed Acer to confirm the second spot in the EMEA market and get closer to the first notch.